In a recent chat with a crowdsourcing-knowledgeable innovator within a large enterprise, he shared good honest dialog about the open innovation benefits he’s seen in his organization, and also the challenges he faces. The two biggest challenges he mentioned are: 1) getting other organizations inside the enterprise to embrace the concept of open innovation and…
Consumers are speeding product development & reducing market failures Heading into Christmas buying blitz 2010, it’s fun to try to predict what will be the bestsellers. Remember last year it was Wii everything? What will it be this year? Sing-a-Ma-Jigs? It’s interesting to hear in January what’s sold most, but it’s game-changing for retailers to…
There are tons of books, blogs and podcasts that have been hooked onto the topics of crowdsourcing, co-creation and innovation. Here’s a small sampling of our must-reads (think of it as our version of #FF/Follow Friday but with books & blogs rather than tweeps).
When talking about crowdsourcing, co-creation and innovation, very rarely do “baby boomers” enter the conversation as the target audience. However, a new Neilson report sheds light on the untapped potential of this populous generation. Interestingly, over 1/3 of users online are Boomers. Moreover, they use the same communication and social media platforms as younger adults.…
Originally posted at Convince & Convert on June 23rd, 2010 with some great discussion. What is the next generation of crowdsourcing? Crowdsourcing is evolving beyond the shiny contest model (Doritos’ “Crash the Super Bowl”) and into something more meaningful to the brands embracing it and the consumers contributing to it. There is no better ‘bang’…
Leave it to the guy who can’t seem to drop that stubborn last (thirty)seven pounds to look to none other than a buffet table for a lesson on Open Innovation and Crowdsourcing. It’s true, I never expected a lesson in innovation to emerge amongst the Portobello mushroom quesadillas … but alas, that is exactly what…
Serendipity was on my side as my first week with Chaordix aligned perfectly with my team’s participation and attendance in the Open Innovation Conference that took place in Philadelphia last week. Though I walked away with quite a bit of new macro knowledge, a stack of business cards, and a new found love for Cuban…
What came first, the chicken or the egg? This paradox has perplexed philosophers for millennia. In the progressive workplace, a similar dilemma confounds executives. In the pursuit of open innovation, what comes first: Innovation created internally, or innovation developed beyond the organization? People talk about open innovation. It’s the mantra of leadership experts and workplace…
Before heading home from Mobile World Congress I got to spend a day off in Barcelona over at Gaudi Park with my friend, Michelle Sklar. We got talking about how some cities seem to be more open to innovation and wondering whether Barcelona might offer some lessons to organizations looking to innovate. First, travelling around Barcelona, we see touches of…
So, you’re worried about using crowdsourcing because what you want to Crowdsource about is “sensitive”. Perhaps you really want to use open innovation to get new ideas for products, but CEO is worried about competitors joining your site, and getting almost all of the benefit of your investment in crowdsourcing. Good news, you and your…