“We’ve tried collaboration technology before and it didn’t work.” Is that something you’ve said, or heard said in your company? We’ve heard it from many of our clients and potential clients, and doubtless, most of us have experiences with collaboration attempts that started out OK, but somehow, well, fizzled out. For example, perhaps someone set…
Naheed Nenshi, one of the technically astute candidates for mayor of Calgary, needed a YouTube video to help communicate the 3 themes of his campaign. Having previously worked with the Chaordix team, I kept my eyes open for crowdsourcing opportunities to help improve the video’s quality and accessibility. Here is a brief summary of the…
Out at the GROW2010 conference in Vancouver (not to be confused with grow events of the horticulture variety), we got to hear from Lane Becker, Co-founder and VP Strategy of Get Satisfaction talked about “well that didn’t work – startup lessons learned.” He talked about Adaptive Path, MeasureMap (acquired by Google … Inspired GoogleAnalytics), and…
We weren’t really sure of the difference either, so we consulted Wikipedia. We learned that co-creation could be seen as creating great work by standing together with those for whom the project is intended. Scholars C K Prahalad and Venkat Ramaswamy introduced the idea of co-creation in their 2000 Harvard Business Review article, “Co-Opting Customer Competence”. They developed…
Over the past few months, I’ve had the pleasure of working with a number of European organizations on crowdsourcing projects, and one thing in particular has struck me: Europeans seem to value the collaborative side of crowdsourcing more than the prospects of having the crowd pick a “winner”. Given the geography, history and cultures in…