Originally posted at Innovation Leadership Network on July 8, 2010 I’ve just finished reading a nice article on IP strategy and open innovation that was published in the MIT Sloan Management Review last year. It’s worth reading because the authors, Oliver Alexy, Paula Criscuolo and Ammon Salter have been doing research in this area for a…
Originally posted at Blogging Innovation on June 17th, 2010 3GTV is the brainchild of Automated Media Services, and they are putting little screens in stores right next to products they promote and show commercials for those products. The notion of having what amounts to a tiny TV screen next to the Kraft Macaroni & Cheese…
“The map is not the territory” – Korzybski In 2006, I visited Kyoto for the first time. After walking a couple of kilometers, I realized I was far from my intended destination. Without a map, I was lost. Only after retracing my steps did I realize the map I had seen was not oriented North/South.…
As Chaordix understands, unleashing human potential in the workplace is a delicate balance between two seemingly oppositional human needs. On one hand, all of us want to have the freedom to be in control of our own environment and have a say in determining the shape of the world around us. And alongside our need…
SMSing in times of distress: Tagging the SMS! The concept of crowdsourcing crisis information was started by Ushahidi in Kenya in 2008. Ushahidi enabled the ‘crowd’ to communicate crisis information via SMS, e-mail, or Web entry. Subsequently, the information received was time stamped and geo tagged to create a crisis map to report incidents to…
What came first, the chicken or the egg? This paradox has perplexed philosophers for millennia. In the progressive workplace, a similar dilemma confounds executives. In the pursuit of open innovation, what comes first: Innovation created internally, or innovation developed beyond the organization? People talk about open innovation. It’s the mantra of leadership experts and workplace…
Crowdsourcing is as much about the process and the theater of creation as the output. Maybe even more so. A lot of my job is to explain to our clients that not only is the content we produce incredibly valuable (that’s easy to understand) but the engagement, participation, sharing, and all the other intangible (an…
I often sit back (usually over coffee) and think about where crowdsourcing and collaboration are heading. It’s a fascinating exercise, coming up with different scenarios and expanding them out to see if and how it would work. My latest mental exploration has been about the concept of organizational crowdsourcing. Most crowdsourcing is currently structured around…
Crowdsourcing has become one of those marketing buzzwords that gets thrown around a lot on blogs and in conference rooms. It’s the shiny new toy and everyone wants to play with it. That’s great, it is an exciting and potentially dynamic way to generate breakthrough ideas that will resonate with consumers. But the term is…
In February 2010 Super Bowl XLIV became the most-watched TV program ever, pulling in an average audience of 106.5 million viewers. The big game, the fans and the ads all contributed to a huge event. But did you know that 2 of the top 5 ads shown during the Super Bowl were crowdsourced by Doritos?…