Doug Lacombe is a social media speaker and strategist with social media agency communicatto. Find him on Twitter at @dblacombe. Originally published by Troy Media. CALGARY, AB, May. 8, 2012/ Troy Media/ – Many hands make light work. It turns out that old adage applies to more than just barn raising and yard clean up.…
In our line of work, we know innovation is not possible with a mob. Crowds need more than a platform and a connection to a brand; crowds need a sense of community. Mob behavior has sunk crowdsourcing attempts such as seen by Chevrolet, Moleskin, and facebook. These early crowdsourcing experiments demonstrated that when you treat…
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At Chaordix, we were pretty excited (to say the least) for the chance to work with our first Calgary-based customer! In December 2011, Gienow Windows and Doors invited Canadians passionate about renovations to participate in their “Gienow Pulse” community where participants engaged in innovative discussions around home renovations. This initial community which ran from December…
At Chaordix we are often asked to explain the Crowdsourcing landscape from our perspective. What different types of crowdsourcing exist, how are they differentiated from each other, how they impact participants, and how businesses might benefit from them. Last month we wrote about Crowd Funding and provided some key examples. This month we are exploring…
This article is a direct response to the post by Michael Fruhling regarding the problem with open innovation web portals. Having read it; I decided that we needed to design the Chaordix Collaborator Promise charter that addressed all of the concerns found in this direct and insightful article. Michael has captured the sentiment of this…
In January, Orange Spain launched their inaugural “High Speed Ideas” Spanish only crowdsourcing community. This was a pretty innovative program that placed the citizens of Madrid, Viladecans and across Spain at the heart of high-speed Internet and mobile broadband service innovation ideas. They came up with some really creative ideas for how high-speed fiber optic…
Real estate professionals often tout the three most important rules of real estate: location, location, location. A beautiful property can be difficult to sell because it is by a power plant, airport, or too far from major amenities. Much in the same way, a mediocre one can be easy to sell and fetch a high…
I am just thrilled to have been invited to be an advisor for Ludvik+Partners’ Crowdsourcing Week Asia 2013. There are so many reasons why now is the perfect time to start promoting the power of crowdsourcing to the world. I’ll be joining a group of amazing people who will be advisors for this event. Each of…
I often wonder what inspires a small group of people that, for the most part, didn’t really know each other, to hang out and try to create something new. As a leader of this beloved team, I come and go from our offices in Calgary, Canada, to other destinations and back, only to return and…