Classic video on collaborative innovation with consumers: Charles Leadbeater on innovation

Originally published via TED

Charles Leadbeater on innovation

In this deceptively casual talk, Charles Leadbeater weaves a tight argument that innovation isn’t just for professionals anymore. Passionate amateurs, using new tools, are creating products and paradigms that companies can’t.

A researcher at the London think tank Demos, Charles Leadbeater was early to notice the rise of “amateur innovation” — great ideas from outside the traditional walls, from people who suddenly have the tools to collaborate, innovate and make their expertise known. Full bio »

 

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